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Jewelry with national symbol

Message: “Greek style from ancient times to the present day brings elegance, simplicity, grace, and dignity”.​
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  • Ring’s symbolic power in Mageía:

    • Pinky: represents that its owner is free of commitments

    • Ring finger: its heart already has an owner

    • Middle finger: its owner is free of commitments and doesn’t intend to be with someone at that time

    • Index finger: is in search of love

    • Thumb: he or she is an intelligent person who is already married

PRODUCT

  • The free choice product we chose is a jewelry collection with Mageía’s national symbol, a four-leaf clover made of 4 hearts that represents a direct connection with the Supreme Goddess for our citizens.

  • The selected jewels under the name “National Symbol Jewelry Collection” are necklaces, rings, earrings, and bracelets.

  • The meaning behind wearing these pieces of jewelry for Mageíans (Mageía’s citizens) is that they represent divine protection and good fortune.

  • It’s a unique product with no direct competition worldwide because it has a special meaning only for Mageíans, pilgrims, and believers in our Gods.

  • Either way, it can also be purchased by people who only find it aesthetically pleasing.

  • It’s a product for both male and female and without age barrier. However, the items are more targeted at Mageíans adult women and pilgrims who come to Mageía in search of their true selves.

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Place

  • The product will mostly be available online via our website and social media.

  • On the website there will be a section with information about our official products and services where people will be able to buy their item or ticket.

  • In addition, there will be a direct link on the country’s social networks that will take users directly to the website and product information.

  • There will also be a boutique inside the National Pantheon in Aíegam (Mageía’s capital) where people will be able to see, try on, and purchase the jewels in person.

Price

  • The “National Symbol Jewelry Collection” is an exclusive, luxurious, and indeed, expensive collection.

  • Discounts are not available, but citizens can buy the products separately or the full collection and the latter is more economic than buying each item individually.

  • The jewels are made of gold.

  • Considering the product’s real and perceived value, supply costs and competitors, the prices are: Necklace 355€, Ring 205€, Earrings 285€, Bracelet 315€ (Full collection 1.000 € = saving of 160€)

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Promotion

  • The content on social media will be very entertaining, visual and attractive, in order to capture the attention of the audience and promote the desire to purchase the product.

  • We will carry out an advertising campaign on our social networks where allusions to the Gods will be made in a constant but delicate manner.

  • We will use figures of great influence in the country to capture the attention of citizens.

  • We desire to emphasize and transmit the power and protection of our Gods to the audience throughout the campaign.

  • To promote the boutique, we will use an offline method. We will place billboards throughout the capital.

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